Social Media

The way we communicate is evolving rapidly and social media is at the forefront of this evolution. It is definitely a priority for every business to gain the knowledge and skills needed to leverage this powerful medium.

What is Social Media? It is a collaboration of different web tools which give people and businesses the opportunity to share information virally and create a communitive "buzz" about a product, service, event, place or even a personality.

Some of the tools are: Facebook, Twitter, Google+, Linkedin, Blogs, Delicious, Stumbleupon and Foursquare, to name but a few.

The valuable advantages to participating in social media for business are:

  • Generating heightened exposure for your business (wider audience to engage with than your local reach)
  • Increasing visitor traffic to your website and other online property
  • Increasing subscribers (where applicable)
  • Creating a platform where your customers can engage more effectively and quicker with you and your team
  • Improving your search engine ranking and having a greater presence for social searches
  • Generating more qualified leads and more sales as a result
  • Sourcing new business partnerships
  • Reducing overall marketing expenditure

A well-thought out social media game plan together with a focussed and 'socially' aware  business owner/manager makes for a more comprehensive marketing, communication and online strategy.

Jardine Michelson’s social media team can help to not only educate you and your colleagues on the different platforms, but we can also work with you to create your own bespoke social media accounts and a strategy to implement your social media game plan.

Find out more call us on our on 0845 165 1651 or email 
carolyn@jardine-michelson.com.  We are happy to chat to you about your specific needs.